Privacy Policy
Effective date: April 1, 2026
Last updated: April 1, 2026
Catalyst & Code (“we,” “us,” “our”) operates catalystandcode.com. This policy explains what data we collect, how we use it, and your choices.
What we collect
Information you provide
- Contact form submissions. When you reach out through our contact form, we collect your name, email address, and message content. We use this solely to respond to your inquiry.
Information collected automatically
- Analytics data. We use Google Analytics 4 (GA4) to understand how visitors use our site. GA4 collects anonymized usage data including pages visited, time on site, referral source, device type, and approximate location (city-level). Google may set cookies on your browser to support this. See Google's privacy policy for details on how Google processes this data.
- Advertising data. We use the Meta Pixel to measure the effectiveness of our advertising. The Meta Pixel may collect data about your visit, including pages viewed and actions taken, and share it with Meta (Facebook/Instagram) for ad targeting and measurement. See Meta's privacy policy for details.
- Cookies. Our site uses cookies for analytics (GA4) and advertising (Meta Pixel). These are third-party cookies set by Google and Meta respectively. You can control cookies through your browser settings.
How we use your data
- To respond to you. Contact form data is used to reply to your inquiry. We do not add you to marketing lists without your consent.
- To understand site performance. Analytics data helps us understand which pages are useful and where visitors come from.
- To measure ad effectiveness. Meta Pixel data helps us understand whether our advertising reaches the right people.
Email communications
We use Postmark to send transactional emails (such as responses to your contact form submissions). Postmark processes your email address solely to deliver these messages on our behalf. We do not send unsolicited marketing emails.
Data sharing
We do not sell your personal data. We share data only with:
- Google (Analytics) — anonymized usage data
- Meta (Pixel) — site visit and conversion data
- Postmark (Email delivery) — your email address for transactional messages
Each provider processes data under their own privacy policies, linked above.
Data retention
- Contact form submissions are retained as long as needed to address your inquiry, then deleted.
- Analytics datais retained according to Google Analytics' default retention settings (14 months).
- Meta Pixel datais retained per Meta's data policies.
Your rights
You can:
- Opt out of cookies by adjusting your browser settings or using browser extensions that block tracking scripts.
- Request deletion of any personal data we hold by emailing us at hello@catalystandcode.com.
- Opt out of Meta tracking through Meta's ad preferences.
- Opt out of Google Analytics using Google's opt-out browser add-on.
Security
We use reasonable technical and organizational measures to protect your data. Our site is served over HTTPS. Third-party services we use (Google, Meta, Postmark) maintain their own security practices.
Changes to this policy
If we update this policy, we will revise the “Last updated” date at the top. Material changes will be noted on this page.